Bybit Relaunches Daily Treasure Hunt with $220,000 USDT Prize Pool

The redesigned campaign significantly eases the path to participation. Users can earn 100 points daily by trading just 1,000 USDT, with those points redeemable for rewards up to 100 USDT, distributed on a first-come, first-served basis.

This shift moves the rewards structure from daily to monthly accumulation, giving participants more opportunity to build up points and vie for the sizable prize pool.

Bybit has simplified and diversified user participation methods. The campaign now includes daily check-ins for bonus points, no trading necessary. Scratch cards, 100,000 available, offer instant prizes, with up to 1,000 USDT on offer, contributing to an additional $100,000 scratch prize pool. The Points Plaza remains a central feature, where users can exchange points for a range of rewards, cash, airdrops (up to 100 USDT value), or VIP Trial Passes for premium platform features lasting seven days or more.

This year’s campaign is engineered, first and foremost, for new users and small-scale traders. Bybit emphasizes that even the smallest trades count and consistency matters more than volume. Their guiding motto: “Small is big,” and “Slow is fast.” The goal is clear: eliminate the advantage of high-volume traders and level the playing field so that all participants, regardless of experience or capital, can compete on fair footing and win.

Bybit’s enhancements reflect a broader industry trend toward gamified user engagement. Through accessible mechanics and daily micro-interactions, the exchange strengthens retention by allowing users to participate regularly and win even without heavy investment. With over 70 million users globally, Bybit aims to keep its massive user base active and growing. This incentivized, inclusive structure reinforces Bybit’s vision of a simplified, equitable crypto ecosystem while bolstering its position in the competitive exchange landscape.

Bybit has emphasized its commitment to regulatory compliance and transparency as it scales globally. It obtained a license from Dubai’s VARA to operate as a regulated exchange and received approval in Hong Kong to offer spot crypto trading to retail investors.

The exchange has also been steadily expanding its product suite beyond trading, offering staking products, Earn services, and a broad derivatives marketplace. By combining promotional campaigns with new financial services, Bybit aims to position itself not only as a trading venue but as a full-scale ecosystem for digital asset users worldwide.

The rise of Bybit’s Treasure Hunt underscores a wider trend: gamification is becoming a core strategy for crypto platforms aiming to drive engagement and retention. Industry observers note that integrating game-like elements, such as points, leaderboards, and rewards has been shown to make trading more accessible, engaging, and habitual for users in an otherwise complex space

For newcomers and seasoned users alike, the relaunch of the Daily Treasure Hunt offers a compelling reason to engage with Bybit: minimal commitment, engaging tasks, and tangible rewards. The blend of low thresholds, interactive challenges, and multiple redemption paths could set a new standard for community-focused promotions in crypto.