The ETF filing, submitted on July 8, marks the company’s most formal foray into regulated crypto investment products and comes amid a broader pivot by TMTG to position itself as a player in the digital financial ecosystem. The trust would initially hold a basket of well-known cryptocurrencies, including Bitcoin, Ethereum, Solana, XRP and Cronos, according to documents filed with the SEC.
According to the S-1 registration statement, the proposed ETF would allocate 70% of its holdings to Bitcoin, 15% to Ethereum, 8% to Solana, 5% to Cronos, and 2% to XRP. The ETF will be structured as a Nevada-based business trust, with Yorkville America Digital, LLC acting as sponsor. Foris DAX, Inc., an affiliate of Crypto.com, will serve as the fund’s custodian, managing the safekeeping of the digital assets.
If approved, the ETF shares will trade on NYSE Arca, pending SEC review and approval, a process that could take up to 240 days and involve multiple rounds of commentary and potential amendment.
The ETF application is part of a larger trend within TMTG, a company closely associated with President Donald Trump, to expand into financial technology and digital assets. In recent months, TMTG has launched several initiatives under its financial services arm, Truth Finance (Truth.Fi). These include a dollar-pegged stablecoin called USD1, developed in collaboration with World Liberty Financial, a firm tied to the Trump family.
Earlier this year, TMTG also announced plans to raise $2.5 billion in capital to establish a Bitcoin treasury, positioning itself as a corporate leader in digital asset adoption. This move mirrored actions taken by companies like Strategy and Tesla, signaling a longer-term strategic bet on the future of decentralized finance.
The ETF proposal from Truth Social is more than just a business maneuver, it serves as a symbolic alignment of the Trump-aligned media company with what it views as the financial infrastructure of the future.
The Truth Social ETF, if approved, could help mainstream cryptocurrency investing by reaching retail and politically-aligned investor bases that traditional funds may not cater to.
Despite the high-profile nature of the filing, approval is far from guaranteed. The SEC has been historically cautious when it comes to crypto ETFs, citing concerns over market manipulation, liquidity, and custodial risk. Moreover, the SEC may closely examine the relationship between TMTG, Yorkville America Digital, and World Liberty Financial to determine whether any conflicts of interest could pose a risk to investors.
If approved, the Truth Social ETF would be one of the first multi-crypto ETFs in the United States, potentially opening the door to more diversified retail investment in the digital asset space. Its performance and popularity could influence other firms to propose similarly structured products, expanding the range of choices available to investors.
The Truth Social ETF filing represents a confluence of politics, media, and finance in the Web3 era. It underscores a growing recognition among legacy-adjacent firms that digital assets are here to stay and that their audiences may be eager to participate.
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